Live Wire was founded in 1998 on the principle of providing robust media relations campaigns for businesses and organizations determined to elevate their brands and increase their impact – from startup to Fortune 100. Today, Live Wire provides a full suite of comprehensive services (media relations, training, video production, and social media) that encompasses vital facets of business communications.
Live Wire has ranked in Washington Business Journal’s top 25 firms continuously for the last 20 years. TopPRAgencies.com named Live Wire the #1 Aerospace and Defense PR Agency. Since 2018, Live Wire has been honored annually for its work in advancing LGBTQ rights and equality. And it has won more than 30 national MARCOM awards for client campaigns.
Live Wire’s leadership has unparalleled experience in the field – from managing some of the most recognized public relations campaigns in the nation, to decades of top-tier journalism expertise.
Our team is comprised of individuals with highly specialized skillsets that unite under one common goal: to advance the communications and business objectives of our clients. Each campaign at Live Wire is conceptualized, developed, and executed by a dedicated team aimed to serve as an extension of your own. We utilize incomparable experience, cutting-edge resources, the most up-to-date best practices, and a unique level of commitment to ensure each campaign lives up to our core belief: We don’t do average.
At Live Wire Strategic Communications, we partner with higher education institutions worldwide to elevate their reputations and broaden their influence. With decades of experience, Live Wire specializes in providing customized services that resonate with key audiences from securing coverage for faculty in prestigious media outlets to crafting engaging video content.
Our dedication to higher education goes beyond our client projects. Live Wire proudly supports a scholarship program for aspiring journalism students at Eastern Kentucky University, the alma mater of our CEO, Chryssa Zizos.
Institutions who invest in media relations will always outperform those who do not. Watch the video created with our partners at Georgetown University’s McDonough School of Business to learn more.
In Washington, D.C., where the most influential PR firms gather, our award-winning team has built a strong reputation for delivering results that truly matter.
As founder and CEO of Live Wire Strategic Communications, LLC, one of the most influential and effective media and communications firms in the fiercely competitive Washington, DC, region, Chryssa Zizos has counseled clients for nearly 25-years ranging from name-brand companies to industry-disrupting startups. Bringing three decades of in-the-trenches experience as a trusted partner to executive boards and the C-suite, Chryssa is frequently called upon to provide strategic communications expertise and clear-eyed business counsel.
As communications, technology, and business norms have evolved, Chryssa has built, adapted, and pivoted Live Wire to address new markets, opportunities, and challenges. Live Wire is one of only a few PR firms of its size to offer full-service video production. Most recently she established Live Wire Sports & Entertainment, LLC, which focuses on the marketing, PR, and business needs of celebrated professional athletes, entertainers, businesspeople, and their respective brands. Chryssa launched the firm to fill an untapped need in the marketplace: to represent iconic retired athletes who have been overlooked by large agencies and to provide direction for their careers post retirement.
Working with Live Wire’s dynamic team members, Chryssa is involved in every account, taking a hands-on approach and forging deep relationships so that she personally understands each client’s brand, perspective, and goals.
At the core of our clients’ success is the talent of our people. Live Wire has created a collaborative environment of talented specialists - each of whom are dedicated to their own practice area. Client commitment, personal growth, and industry challenges drive our team. Collective experience in PR, video production, social media, and marketing help us achieve aggressive communications goals for clients with diverse industries and goals. At Live Wire, we strive tirelessly to meet and exceed your objectives.
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